The Ex-Files: How would my partner’s large social media following be valued if we separated?

Question: My partner and I have been in a relationship for 12 years. He owns a number of domain names, which he has told me are worth a lot of money. He also has a large social media following and YouTube channel, which seems like it could be worth something as he gets regular income from his content.

If we were to separate, how would the domain names and his social media accounts be treated, and how do we figure out their value?

Answer: When you separate, your relationship property is usually divided on an equal basis. What constitutes your relationship property is set out in the Property (Relationships) Act 1976 and usually includes assets such as your home, chattels, bank account and KiwiSaver balances, and investments, but can also include intangible assets.

Read the full article on the NZ Herald website and learn how the division of relationship property can be complex when it comes to dividing intangible assets like domain names and monetised social media accounts. In many cases seeking a professional assessment of value and expert advice for a fair division is important.

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